Unlocking $3.1M in annual cloud savings
Sovrn helps publishers and creators make and keep more money with easy to use tools and software to better monetize their content, understand & value their audiences, and operate more efficiently.
OPPORTUNITY
Kickdrum’s comprehensive suite of cost assurance solutions uncovered dramatic and actionable opportunities to reduce spending at Sovrn.
RESULTS
Commitment and consolidation
Kickdrum analyzed existing commitments across multiple cloud providers and identified substantial savings through modifications in how Sovrn purchases services.
Spare capacity optimization and scaling
Kickdrum identified that a reduction in server startup times would minimize the need for spare capacity. This insight enabled a more cost efficient and scalable infrastructure.
Cost reduction with predictable spending
Instead of surprise increases in monthly cost, Sovrn will experience a smoother, more consistent cloud expense curve moving forward.
“When Kickdrum quantified the amount we could save, this immediately went into the plan.”
Walter Knapp
CEO, Sovrn
